This upcoming February WineAmerica will be conducting its annual National Wine Policy Conference in conjunction with the U. S. Wine & Beverage Conference and Expo (USBevX) in Washington, D.C. As a presenting sponsor, WineAmerica has played an important part in developing conference topics, selecting speakers and leading networking opportunities. The WineAmerica 2018 National Wine Policy Conference will take place on February 20. The conference and trade show will take place February 21 & 22, at the Marriott Wardman Park Hotel.
Registration
Early Bird $250.00 (Early Bird Pricing, $50.00 off for the first 50 registrants!) Register Now.
All WineAmerica meeting attendees will also have full access passes to:
- U.S. Wine & Beverage Conference & Expo (USBevX)
- Winery Association Leadership Conference Sessions (WALC) NOTE: WALC Is specifically for Association Representatives and Staff.
- Workshops and General Sessions
- Trade Show Floor
- Welcome Reception
- Networking Activities
Hotel Information
USBevX has negotiated a special rate of $199.00 with the Wardman Park Marriott, the host property and one of Washington, D.C.’s premier hotels. Limited room block, reserve your room today.
Tuesday, 2/20/2018
- WineAmerica Spring 2018 National Wine Policy Conference
9:00am – 10:30pm – WineAmerica Board Meeting
10:30am – 12pm – State and Regional Association Advisory Council (SRAAC) Meeting
1:00pm – 5:00pm – Scheduled Hill Visits
5:30 – WineAmerica Reception and Dinner
Wednesday, 2/21/2018
- U.S. Wine & Beverage Conference
- Winery Association Leadership Conference Sessions (WALC)
9:00am – 10:00am General Session #1 – In Pursuit of Excellence: Trade & Media Weigh In
10:15am – 11:00am
- Canned Wines: Crushing the Stigma by Raising the Quality
- Exploring Vineyard Management Decisions Impact on Wine Quality
- Staff Training: Your Best Investment
Tara Good, Vice President - (WALC) – Operations & Finance: Building a Strong Board & State Funding for Your Initiatives
11:15am – 12:00pm
- Beyond Facebook: The Next Social Frontier
- Trends in Eastern Winemaking: Appassimento-Style
- (WALC) – Communications: Building an Organization, and a Brand, in the 21st Century
1:15pm – 2:15pm
- Financing the Pursuit of Excellence
- Breakthrough Technology in Yeast Nutrition: The Quality Impact
- Offering More: Adding Spirits, Cider or Beer to the Lineup
- (WALC) – Promotion: Creating Programs that Work
2:30pm – 3:30pm
- Designing for Excellence; Striking the Balance between Form & Function
Michael Kaiser, Vice President - The Evolution and Quality Impact of Flash Détente for Eastern Winemakers
- Wine Writers, What Are They Looking For?
- (WALC) – Public Policy: Setting and Achieving Legislative Priorities
4:00pm – 5:00pm General Session #2 – Washington, D.C.: Politics, Policy, and Your Bottom Line
5:30 – 7:30pm – Welcome Reception
Includes a special selection of Wine carefully paired with a variety of hors d’oeuvres prepared by the Marriott Wardman Park Chef.
Thursday, 2/22/2018
- U.S. Wine & Beverage Conference
- Winery Association Leadership Conference Sessions (WALC)
- USBevX Trade Show
8:45am – 10:00am – General Session #3 – The Eastern Wine Industry’s Pursuit of Excellence: Winning Against All Odds
11:00am – 12:00pm
- New Options for Distribution: Control Your Own Destiny
- Red Wine Production Trials: Results on Wine Chemistry and Quality
- Case Study: How 6 brands target 6 different wine consumers
- (WALC) – Community Relations: Winning in the Backyard
1:15pm – 2:15pm
- Wine & Weed: Tales from the West
- Exploring Production Styles of Rosé in the Eastern Wine Industry
- Wine Club Excellence; Boost Wine Club Sales, Retention & Loyalty
- (WALC) – Pressing Topics for Wine Industry Associations – Open Forum
2:30pm – 3:30pm
- (WALC) – Hot Topics: Wine, Weed, and Music Licensing (WineAmerica Members and Associations Only)
