Social Media

Surviving Social Media: Tips of the Trade for Best Practices Online

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3.21.16 by Ian Silverstone The rise of social media and online commerce has been a boon for nearly every major retail sector, the alcohol industry included. Using platforms like Twitter and Facebook, wineries can market their products, reach new audiences, and connect with loyal customers. Going digital brings with it legal issues that can make … Read more

Social Media Rules for Wineries

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Social media is a vital form of marketing and advertising for wineries. Technology is changing rapidly while some laws and regulations have not caught up. WineAmerica complied the rules TTB has put in place for social media and internet advertising. Includes: Required and prohibited content Types of media covered by the TTB Age Gating Third … Read more