Georgia Wine Industry

Georgia
Economic Impact Study
2022

WineAmerica, the National Association of American Wineries in Washington, commissioned a 2022 National Economic Impact Study of the Wine Industry by John Dunham & Associates. The study shows that the Georgia wine industry generated over $5 billion for the American economy in 2022. Since all 50 states produce and consume wine, the study includes detailed data for each state. Below is the information for Georgia.

Georgia Wine Industry Highlights

Total
Output

The wine industry generates close to $5.28 billion in total economic activity in the State of Georgia, dramatically illustrating that wine is the ultimate value-added beverage. The broader economic impact flows throughout the state, generating business for firms seemingly unrelated to the wine industry. Real people, with real jobs, working in industries as varied as farming, banking, accounting, manufacturing, packaging, transportation, printing, and advertising depend on the wine industry for their livelihoods.

State
Reach

The Georgia wine industry includes a total of 78 wine producers¹ as well as 9 acres of vineyards.²

Job
Creation

The Georgia wine industry directly employs as many as 20,720 people, and generates an additional 7,541 jobs in supplier and ancillary industries which supply goods and services to the industry, and whose sales depend on the wine industry’s economic activity. Ultimately, 37,779 jobs are created and supported by the wine industry.

Wage
Generation

The Georgia wine industry provides good jobs, paying an average of $44,300 in annual wages and benefits. The total wages generated by direct, indirect, and induced economic activity driven by the wine industry are $1.67 billion.

Tourist
Activity

The Georgia wine industry is a major magnet for tourists and tourism-driven expenses. Georgia’s “wine country” regions generates 249900 tourist visits and $84.80 million in annual tourism expenditures, benefiting local economies and tax bases.

Tax
Revenue

The Georgia wine industry generates sizeable tax revenues on the local, state, and national levels. In 2022, the industry will pay nearly $154.04 million in state and local taxes, and $256.64 million in federal taxes for a total of $410.68 million. In addition, the industry generates approximately $15.88 million federal consumption taxes and $111.78 million in state consumption taxes which include excise and sales taxes.

1 – Throughout this study, the winery count refers to the number of winery facilities. A single winery may have multiple facilities throughout the state or country. Each of these facilities is included in the winery count.
2 – Vineyard acres refers only to independent farms not owned by wineries, which are counted under “Winery.” 

Economic Impact of the Georgia Wine Industry in 2022

Direct Economic ImpactJobsWagesOutput
Winery-1 383 $ 18,673,700 $ 128,913,100
Vineyard-2 11 $ 445,100 $ 1,370,900
Wholesale 1,442 $ 112,034,600 $ 470,085,900
Retail 17,905 $ 517,967,300 $ 1,227,411,800
Association 16 $ 1,225,100 $ 3,346,600
Research and Education 4 $ 338,900 $ 843,800
Tourism 959 $ 24,051,600 $ 64,451,000
Total Direct Impact 20,720 $ 674,736,300 $ 1,896,423,100
Supplier Impact JobsWagesOutput
Agriculture 270 $ 7,913,400 $ 31,111,500
Business and Personal Services 2,809 $ 206,610,100 $ 389,441,400
Construction Jobs 62 $ 3,615,300 $ 14,713,000
Finance, Insurance and Real Estate 1,328 $ 56,882,700 $ 357,425,900
Government 137 $ 13,055,900 $ 19,651,600
Manufacturing 760 $ 55,532,600 $ 338,482,200
Mining 8 $ 864,200 $ 3,558,000
Other - $ - $ -
Retailing 125 $ 4,800,500 $ 13,292,900
Transportation and Communication 1,264 $ 96,787,900 $ 320,980,900
Travel and Entertainment 461 $ 12,191,400 $ 27,674,700
Wholesaling 317 $ 28,207,000 $ 91,486,100
Total Supplier Impact 7,541 $ 486,461,000 $ 1,607,818,200
Induced Economic ImpactJobsWagesOutput
Agriculture 170 $ 6,187,800 $ 25,696,400
Business and Personal Services 3,603 $ 208,759,400 $ 397,298,400
Construction 58 $ 3,228,700 $ 12,889,600
Finance, Insurance and Real Estate 1,388 $ 84,396,600 $ 541,140,500
Government 77 $ 6,669,800 $ 16,053,500
Manufacturing 665 $ 46,117,100 $ 296,282,800
Mining 5 $ 522,200 $ 2,388,400
Other 198 $ 6,702,400 $ 9,944,000
Retailing 1,175 $ 41,364,000 $ 113,089,800
Transportation and Communication 662 $ 53,552,900 $ 188,457,800
Travel and Entertainment 1,268 $ 33,165,100 $ 88,355,800
Wholesaling 249 $ 22,572,400 $ 83,145,000
Total Induce Economic Impact 9,518 $ 513,238,400 $ 1,774,742,000
Total Economic Impact
Total Jobs 37,779
Total Wages $ 1,674,435,700
Total Output $ 5,278,983,300
Tourism Impact
Visits 249,867
Tourists75,895
Spending $84,797,500
Grape and Wine Production
Winery Count 78
Vineyard Acres 9
Taxes
Federal Excise Taxes $ 15,883,100
State Excise Taxes $ 27,546,400
Sales Tax $ 84,230,700
Control State Markups $ -
Other Taxes $ -
Total Consumption Taxes $ 127,660,200
Federal Consumption Taxes $ 15,883,100
State Consumption Taxes $ 111,777,100
Federal Business Taxes $ 256,641,700
State Business Taxes $ 154,042,600
Total Business Taxes $ 410,684,300
Total Federal Business and Consumption Taxes $ 272,524,800
Total State Business and Consumption Taxes $ 265,819,700
Total Federal and State Business and Consumption Taxes $ 538,344,500

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